ethos, a leading NFT platform for brands, has been named a BigCommerce Preferred Technology partner. This partnership aims to accelerate the benefits that brands can realize from NFTs. Through a bilateral integration, ethos and BigCommerce will provide a unique experience to BigCommerce merchants, simplifying the process for them.

To kick off the partnership, an early adopter program will be launched, offering up to 10 BigCommerce merchants the opportunity to utilize the ethos platform. Saddleback Leather will be the first merchant to launch using this innovative platform in Fall 2022. Saddleback Leather customers can already preregister for an upcoming NFT campaign through a provided link.

ethos CEO Matias Marquez believes that providing a white label, integrated NFT platform will enhance the connection between brands and customers, strengthening brand loyalty. The ethos platform revolutionizes brand loyalty by offering NFTs and enabling the addition of utility to NFT holders, such as access to special products, discounts, or unique rewards.

Both ethos and BigCommerce share a commitment to supporting merchants’ success and growth. BigCommerce’s Chief Commercial Officer, Russell Klein, expressed excitement about working together with ethos to provide the highest-caliber technologies and service providers to merchants.

If you are a BigCommerce merchant interested in applying for the early adopter program or learning more about NFTs, you can find more information through the provided link. Visit ethos’ website, Twitter, LinkedIn, or Instagram for further information about ethos and its white label NFT platform.

BigCommerce is a leading open SaaS ecommerce platform for merchants of all sizes. With offices around the world, BigCommerce empowers businesses to build, innovate, and grow their online presence. Tens of thousands of companies across various industries use BigCommerce to create engaging online stores.

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